Monthly Archives: June 2016

Is your SEO data steering you wrong?

Accurate data is essential to measuring the success of your current SEO initiatives and informing the actions needed for future ones. Columnist Winston Burton discusses what to check to ensure accurate data collection and reporting.


How to find the right keywords for search engine optimization

The keywords that you choose for your search engine optimization activities are an important factor that influences the success of your campaigns. Which keywords should you choose and how should you use these keywords?