Company says that capturing more reviews will help with local ranking.
Retailers, want to make your text ads stand out? Columnist Jason Puckett explains how you can use big data to improve search ad copy without risking your quality score.
If you need some help figuring out how to invent new ways to create content for these pages, check out some of the ideas below.
AdWords for the App Store could be potentially very useful for developers and lucrative for Apple.